Conservation International: Site Redesign

While its "Wax" PSA featuring Harrison Ford had an element of humor, Earth-savi

Published on May 27, 2008

Editor's Pick

While its "Wax" PSA featuring Harrison Ford had an element of humor, Earth-saving outfit Conservational International gets serious and down to business with a newly redesigned website courtesy of Atmosphere BBDO.

The info-loaded site features a new message from a more straightforward Ford about the issue of burning forests and its consequences. Along with the video, visitors can scour several areas including an educational section that offers insight into climate change, an exploration area to check out priority hotspots and conservation regions, and a link to donate $15 for your own acre to protect.

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May 27, 2008
Atmosphere BBDO New York
Senior Creative Director:
Arturo Aranda
Associate Creative Director:
Tinus Strydom
Art Director:
Elena Fridman
Conservation International
Eric Moore
Brian Wall
Paul Whittemore
Director, Development:
David Moore
Senior Interactive Artist:
Chris Nordeling
Nana Obermann
James Coleman
Director, Production:
Donna Farmer

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