Dell: Annie

Dell could help you fly.

Published on Jul 27, 2012

Editor's Pick

Can a laptop help you fly? For once, a brand doesn't overstate the case when it says, yes, it can. Y&R New York's inspirational spot for Dell is about "Annie," a little girl that wanted to fly. She went through many a scraped knee until she figured out that with the support of Dell's "mighty machine," she might be able to make it happen.

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Jul 27, 2012
Young & Rubicam New York
Chief Creative Officer:
Jim Elliott
Creative Director/ Copywriter:
Margot Owett
Creative Director, Art Director:
Fern Cohen
Executive Director, Content Production:
Nathy Aviram
Agency Producer:
Tamara Lecker
Music Executive Producer:
Jessica Dierauer
Global Business Leader:
Joe Rivas
Production Company:
Gorgeous / Anonymous
Peter Thwaites
Executive Producer:
Anna Hashmi
Alicia Richards
Director, Photography:
Igor Jaude Lillo
Editorial Company:
Work Post
Neil Smith
Executive Producer:
Erica Thompson
Executive Producer:
Jane Dilworth
Post Producer:
Joy Purver
Post Production:
The Mill
Visual Effects Supervisor:
Hitesh Patel
Post Producer:
Boo Wong
Audio Post Production:
Heard City
Philip Loeb

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