Why You Should, At All Costs, Avoid Running Out of Milk

Devondale Long Life Milk Campaign Stars Crazy Cat Lady, Glowing Girl

Published on Sep 16, 2013

Editor's Pick

The creepiest cat lady ever stars in a new campaign for Devondale, an Aussie brand of long life milk, created out of DDB Melbourne. The ad features a lady with what appear to be hundreds of cats who she is exceptionally close to, with feeding time consisting of letting them slurp milk off her fingers while she sneaks in a sip or two of the beverage herself.

A second spot features a girl with an eerie glow about her that everyone seems to be noticing -- except her parents.

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Sep 16, 2013
DDB Melbourne
Executive Creative Director:
Darren Spiller
DDB Melbourne
Creative Director:
Simon Bagnasco
Senior Copywriter:
Robbie Brammal
Senior Art Director:
Anthony Hatton
Head of Broadcast Production:
Simon Thomas
Agency Senior Producer:
Tuesday Picken
Production Company:
Prodigy Films
Tim Bullock
Alice Grant
Executive Producer:
Jonathan Samway
Director, Photography:
Germain McMicking
Adam Wills
Grade and Online:
Method Studios
Edel Rafferty
Online Edit:
Chris Betteridge
Dan Benjamin
Sound Design/Music:
Gusto Music
Sound Design/Music:
Colin Simkins
Carat Melbourne

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