Creativity

DirecTV: Platoon -- Best of 2012 TV #3

Tiger blood.

Published on Mar 02, 2012

Editor's Pick

The "what-if" scenario from Grey's previous efforts for DirecTV that had us laughing out loud extends to even more ridiculous heights, with an appearance from Charlie Sheen.

This marks Sheen's second appearance in a TV spot within two days. Could this be how he's paying the bills post the Two and a Half Men fiasco?

This campaign was one of our faves, and lands at No. 3 in the TV category in our Best of 2012 countdown.

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Credits

Date
Mar 02, 2012
Agency:
Grey New York
Client:
DirecTV
President/Chief Creative Offier:
Tor Myhren
Executive Creative Director:
Dan Kelleher
Associate Creative Director:
Doug Fallon
Associate Creative Director:
Steve Fogel
Executive Agency Producer:
Andrew Chinich
Agency Associate Producer:
Lindsay Myers
Director:
Tom Kuntz
Production Company:
MJZ
Editor:
Gavin Cutler
Editorial Company:
Mackenzie Cutler
Director, Photography:
Emmanuel Lubezki
Editorial Company:
Aaron Stern
Assistant Editor:
Nick Divers
Assistant Editor:
Valerie Sachs
Sound Design:
Sam Shaffer
Sound Design:
Mackenzie Cutler
Visual Effects:
Method NY
Platoon Talent:
Charlie Sheen
Voiceover Talent:
Robb Webb
Producer:
Jeff McDougall

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