Dodge Dart: How to Change Cars Forever

Drink coffee. And then drink some more.

Published on Jul 10, 2012

Editor's Pick

How do you make the 2013 Dodge Dart? If this fast-paced "instructional" video from Wieden + Kennedy Portland is anything to go by, it involves lots of coffee, discarded drawings and many-a-committee dissolution (and formation.) "How to Change Cars Forever" debuts during Tuesday's MLB All-Star Game and provides, according to a statement, an inside look into how the brand approaches its car production and design.

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Jul 10, 2012
Wieden & Kennedy Portland
Dodge Dart
Creative Director:
Aaron Allen
Creative Director:
Joe Staples
Creative Director:
Michael Tabtabai
Matt Rivitz
Justine Armour
Jared Elms
Art Director:
Tyler Magnusson
Art Director:
Devin Gillespie
Executive Producer:
Corey Bartha
Executive Creative Director/Production:
Mark Fitzloff
Executive Creative Director/Production:
Susan Hoffman
Agency Head of Production:
Ben Grylewicz
Production Company:
Biscuit Filmworks
Christopher Riggert
Executive Producer:
Holly Vega
Line Producer:
Youree Henley
Director, Photography:
Greig Fraser
Editorial Company:
Joint Editorial
Kyle Valenta
Post Producer:
Ryan Shanholtzer
Post Producer:
Jennifer Giannettoni
Post Executive Producer:
Patty Brebner
Visual Effects Company:
Method Studios
Visual Effects Supervisor:
Ben Walsh
Flame Artist:
Claus Hansen
Flame Artist:
Cary Welton
Flame Artist:
Thomas Downs
Visual Effects Producer:
Ananda Reavis
Executive Producer:
Robert Owens
Music and Sound Company:
Sound Designer:
Gus Koven
Ceinwyn Clark
Mix Company:
Lime Studios
Mark Meyuhas
Jessica Locke

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