Corn Gets Ready to Rumble in 'Plants Vs. Zombies' Trailer
This Is One Badass Kernel
By Alexandra Jardine. Published on Feb 23, 2016
Editor's Pick
In this fun trailer for EA's "Plants Vs. Zombies: Garden Warfare 2," a corn cob is called out of porch-sitting retirement and gets ready to take on the zombies -- "Kernel: we need you back."
Harking back to "Rocky" and other famous training montages with a suitably '80s soundtrack, the film shows him preparing to wipe out the zombies in suitably badass style. If you've ever wanted to see corn doing sit-ups, now's your chance.
Peter Martin of Imperial Woodpecker directed the video for San Francisco agency Heat , whose goal for the spot was to tap into the mind of the plants who are fighting to take back the home that is rightfully theirs. It's particulary designed to appeal to kids, with additional work from the campaign going live during the Kids Choice Awards on March 12.
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Credits
- Date
- Feb 23, 2016
- Agency:
- Heat
- Chairman/Executive Creative Director:
- Steve Stone
- Client:
- EA Sports
- Creative Director:
- Warren Cockrel
- Creative Director:
- Anna Rowland
- Associate Creative Director:
- Jeff Fang
- Associate Creative Director:
- Ryan Hartsfield
- Senior Art Director:
- Naomi Duckworth
- Senior Copywriter:
- Jon Korn
- Director, Content Production:
- Brian Coate
- Producer:
- Danielle Watchman
- Director, Client Services:
- Aaron Lang
- Account Director:
- JT Pierce
- Assistant Account Manager:
- Rachel Majors
- Vice President, Global Creative:
- Dana Marineau
- Senior Director, Global Creative Strategy:
- Dustin Shekell
- Director, Creative Strategy:
- Cole Bronn
- Senior Creative Director:
- Jeremy Vanhoozer
- Director, Global Marketing:
- Gary Clay
- Senior Global Marketing Manager:
- Owen Johnson
- Production Company:
- Imperial Woodpecker
- Director:
- Peter Martin
- Executive Producer:
- Charlie Cocuzza
- Line Producer:
- Lawrence Lewis
- Editorial Company:
- Cut + Run SF
- Editor:
- Isaac Chen
- Executive Producer:
- Deanne Mehling
- Post Producer:
- Sam Liss
- Visual Effects/Conform:
- Jogger LA
- Executive Producer:
- Rich Rama
- Creative Director:
- David Parker
- Color Correction:
- Company 3
- Colorist:
- Dave Hussey
- Audio Facility:
- One Union Recording
- Engineer:
- Matt Wood
- Music:
- Beacon Street Studios
- Executive Producer:
- Adrea Lavezzoli
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