JC Penney: Return to the Doghouse

Think twice before you call your mother-in-law hot. JC Penney's sequel to "Beware of the Doghouse."

Published on Nov 20, 2009

Editor's Pick

JC Penney revisits the doghouse in this new viral from Saatchi and Saatchi, New York, which earned record views for the first episode.

Rate this Ad

You must be registered to rate this ad.
Please or Register Now

Most Popular


Nov 20, 2009
Saatchi & Saatchi New York
Chief Creative Officer:
Gerry Graf
JC Penney
Interactive Creative Director:
James Cooper
Creative Director:
Jason Musante
Art Director:
Jason Musante
Creative Director:
Josh Rubin
Josh Rubin
Integrated Senior Producer:
John Swartz
Video Senior Producer:
John Doris
Production Assistant:
Katie Nickles
Video Production Company:
Stephen Pearson
Managing Partner:
Kevin Byrne
Executive Producer:
Kevin Byrne
Line Producer:
Thomas O'Malley
Director, Photography:
John Lindley
Editorial House:
Mackenzie Cutler
Ian Mackenzie
Interactive Production Company:
North Kingdom

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.