Where in the World Will Colonel Sanders Find Nashville Hot Chicken?

KFC Creates More Delightfully Absurd Spots

By Alexandra Jardine. Published on Jan 19, 2016

Editor's Pick

KFC's revamped Colonel Sanders ads continue with two new spots promoting the fast feeder's new Nashville Hot Chicken.

Created by Wieden & Kennedy Portland and directed by Biscuit's Matt Dilmore, the focus is on Nashville; first, the Colonel's attempts to scour the world for the "best place to find Nashville Hot Chicken," and, once he's discovered it's Nashville, presenting his fact-finding there to Nashville to a boardroom. These are great examples of how to spice up a new product launch ad with inventive, absurdist copywriting.

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Jan 19, 2016
Wieden & Kennedy
Executive Creative Director:
Joe Staples
Production Company:
Biscuit Filmworks
Executive Creative Director:
Mark Fitzloff
Matt Dilmore
Creative Director:
Eric Baldwin
Creative Director:
Karl Lieberman
Jonathan Marshall
Art Director:
Helen Rhodes
Senior Producer:
Jennie Lindstrom
Social Strategy:
John Dempsey
Strategic Planning:
Britton Taylor
Strategic Planning:
Matt Hisamoto
Strategic Planning:
Barrie Wilhelmi
Media/Comms Planning:
Alex Barwick
Media/Comms Planning:
Anjali Patel
Account Team:
Jess Monsey
Account Team:
Jesse Johnson
Account Team:
Andrie Wheeler
Account Team:
Kate Rutkowski
Account Team:
Lindsay Varquez
Business Affairs:
Amber Lavender
Business Affairs:
Cynthia Valenti
Project Management:
Erin Keeley
Project Management:
Ryan Gallagher
Production Company:
Biscuit Filmworks
Matt Dilmore
Managing Director:
Shawn Lacy
Executive Producer:
Rick Jarjoura
Line Producer:
Carr Donald
Director, Photography:
Bryan Newman
Editorial Company:
Joint Editorial
Steve Sprinkel
Assistant Editor:
JB Jacobs
Post Producer:
Jen Milano
Post Executive Producer:
Leslie Carthy
Visual Effects Company:
Lead Flame Artist:
Katrina Salicrup
2D Artist:
David Jahns
2D Artist:
Robert Murdock
2D Artist:
Noah Poole
Visual Effects Executive Producer:
Alex Thiesen
Visual Effects Producer:
Gail von Dedenroth
Visual Effects Coordinator:
Nathanael Horton
Mix and Sound Company:
Mix and Sound Design:
Noah Woodburn
Sarah Fink
Telecine Company:
Company 3
Color Producer:
Matt Moran
Siggy Ferstl

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