Is This How We'll Cook Eggs in the Future?

Dentsu Makes Cute Corporate Film for Mitsubishi Chemical Holdings

Published on Jan 10, 2014

Editor's Pick

Corporate ads are rarely this interesting, but Dentsu manages to make it happen, with this strange, but cute film for Mitsubishi Chemical Holdings Corp. The ad features a young man harnessing, in a strange way, the power of the sun to cook himself an egg. According to the agency, the idea was to depict a slice of the wonderful future we might expect when we apply energy in new and interesting ways.

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Jan 10, 2014
Dentsu Tokyo
Creative Director:
Masako Okamura
Jeff Keeling
Art Director:
Mayu Taguchi
Agency Producer:
Noriko Nishina
Naoto Nakanishi

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