The Swedish Post: Happiness By the Metre

Miles of Twizzlers in the mail.

Published on Oct 20, 2010

Editor's Pick

As part of its ongoing effort to get the younger generation to use the Swedish Post, Akestam Holst launched Happiness by the Metre, a sweet-toothed promotion that allowed kids to send endless lengths of Twizzlers to their friends.

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Oct 20, 2010
Akestam Holst
The Swedish Post
Creative Director:
Andreas Ullenius
Creative Director:
Martin Cedergren
Art Director:
Lars Holthe
Hanna Bjork
Account Manager:
Jacob Stjärne
Production Manager:
Maria Ljung
Production Manager:
Katarina Johansson
Creative Planner:
Lars Friberg
Graphic Designer:
Oscar Gardo
Web Designer:
Ellinor Bjarnolf
Web Production:
From Stockholm With Love

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