Terry Crews and The Muppets Have 'No Room for Boring' in Super Bowl Spot

Watch Mr. Crews Completely Fall in with The Muppet Lifestyle in Saatchi LA Spot

Published on Jan 28, 2014

Editor's Pick

Saatchi & Saatchi Los Angeles are behind the winning combination of funnyman Terry Crews and the Muppets, in Toyota's super-fun Super Bowl spot. It begins with Mr Crew driving up to an abandoned vehicle on a dusty road, when the cuddly creatures climb into his roomy Highlander and start singing "No Room for Boring."

There's a social media aspect to the campaign -- The Muppets will be providing real time updates at @Toyota, via #NoRoomForBoring as they travel to the game in the Highlander on Sunday. Conill and 360i worked on the campaign, along with Saatchi.

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Jan 28, 2014
Saatchi & Saatchi LA
Executive Producer:
Margaret Nickerson
Senior Producer:
Holly Otto
Executive Creative Director:
Margaret Keene
Creative Director:
John Payne
Associate Creative Director:
Matthew Poitras
Associate Creative Director:
Jera Mehrdad
Associate Creative Director:
Martin Donovan
Production Director:
Jody Hill
Director, Photography, Production:
Mattew Libatique
Executive Producer:
Michael Sagol
Luke Ricci
Production Supervisor:
Yuki Wakano
Editorial Company:
Whitehouse Post
Rick Lawely
Assistant Editor:
Zach Vandlik
Kristen Branstetter
Executive Producer:
Joni Williamson
Visual Effects and Animation:
The Mill
Sean Coleman (Co3)
Walker Music Studio
Sound Design:
Lime Studios
Marco Benvenuto

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